He isn't just raising his mainstream profile on Dancing With the Stars and an upcoming VH1 reality dating show a la Owens himself. Ochocinco is the NFL's king of multimedia, brilliantly marketing himself through Twitter (890,000 followers and counting), Ustream, an iphone application and the OCNN faux news network. This makes it even easier for Ochocinco to share his good-natured potshots at opposing cornerbacks. After being bitter, selfish and mediocre in 2008, I can laugh at Ochocinco's clowning again once he backed his words with strong play last season. He is so amusing that I even forgive Ochocinco's reneging on a promise to change his name back to Chad Johnson after getting shutdown by New York Jets cornerback Darrelle Revis during the final two games last season. -- Alex Marvez