The needy side of Chad was the face he showed the world. It was the Chad you saw for 10 seasons. Gold teeth, endzone dances, can’t-stop-me lists, dinners with fans, reality TV. The whole Chad catalog was a cry for attention. Notice Me isn’t much different from Love Me. He let it get away from him, though. What started as needy fun became full-blown obsession. Chad re-invented himself every time he felt the attention slipping.
Ultimately, it sunk him.